TY  - BOOK
AU  - Kotler, Philip 
AU  - Keller, Kevin Lane
AU  - Ang, Swee Hoon 
AU  - Leong, Siew Meng 
AU  - Tan, Chin Tiong 
TI  - Marketing management: an Asian perspective 
SN  - 013-198-262-1
U1  - 658.8 M345 2006 
PY  - 2006///
CY  - Singapore
PB  - Pearson Education South Asia
KW  - Marketing
KW  - Management
N1  - Includes index
ER  -