TY - BOOK AU - Balasan, Ma. Nancy T. TI - Marketing basics: a modular approach T2 - OBE outcome-based education SN - 978-971-23-6820-2 U1 - Fil. 658.8 B171 2014 PY - 2014/// CY - Manila PB - Rex Book Store KW - Marketing N1 - Includes bibliographical references and index ER -